Exhibit Studio Blog


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Trade Show Terms You Need to Know

Sep 22, 2016 5:42:00 PM

New to the exhibit circuit? There’s a lot to learn! Knowing some of the key terminology from within this industry will help…

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WHY EXHIBIT? Part VI: Business Rapport

May 27, 2016 10:08:00 AM

Part six of our Why Exhibit? blog series looks at trade show planning when one of your goals is developing or maintaining business rapport.

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How To Save Money in Your Trade Show Budget

Apr 14, 2016 4:22:00 PM

Maybe your company is cutting costs, or maybe you’ve just been meaning to streamline your trade show budget for a while, and just aren’t sure where to start. No matter the reason why, if you need to start reducing costs in your trade show marketing plan, we can help…

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WHY EXHIBIT? Part V: Product Promotion & Testing

Apr 7, 2016 9:10:00 AM

Part 5 of our Why Exhibit? blog series provides a detailed overview of your Trade Show Strategy when your goal is to promote and test a new product in your market.

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7 Free (or Cheap) Hacks to Make Your Booth Better Right Now

Mar 17, 2016 10:15:00 PM

With the loonie in the gutter and a barrel of oil worth less than dinner at McDs, it might be hard to find cash to invest in your trade show display this year. On the flip side, a great looking exhibit can help you boost sales and generate new business.

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29 Super Awesome Displays

Feb 29, 2016 11:12:00 PM

Our 29 all-time favourite, super awesome displays—in honour of the extra day this month!

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WHY EXHIBIT? Part IV: Marketing & Branding

Feb 12, 2016 9:19:00 AM

Part 4 of our Why Exhibit? blog series covers the why & how of exhibiting when generating brand awareness and running a marketing campaign are your top goals.

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9 Essential Elements for an Exceptional Exhibit-Building Experience

Feb 3, 2016 10:03:00 AM

You’ve booked your first trade show. You’ve made all the deposits and ordered new staff t-shirts. Now you need a display. You know, the piece that is either going to make visitors stop and say, “Wow, tell me about your product!” or… not.

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WHY EXHIBIT? Part III: Making Sales & Signing Contracts

Jan 29, 2016 10:04:00 AM

Part III of our Why Exhibit? blog series is how to incorporate “Nurturing Leads & Sales” into your Trade Show Strategy. Read on for ideas on how to set your goals, meet them, and measure success when you want to develop leads and sales as part of your exhibit marketing plan.

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How to Become the Ultimate Exhibitor

Jan 26, 2016 8:54:00 AM

It’s that time of the year again… the trade shows are coming!

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