Exhibit Studio Blog

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3 Second Rule of Designing a Trade Show Display

Oct 16, 2017 10:00:00 AM

No, this blog isn't referring to your toddler dropping their food onto the ground and proceeding to eat it (although we've all done that), it relates to your trade show graphics and the audience. Your trade show booth space and more importantly, your trade show booth design, must attract the audience in 3 seconds - or you could lose a potential prospect.

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RGB vs CMYK vs Pantone - Are you confused yet?

Sep 6, 2017 12:45:00 PM

Working as a graphic designer at Exhibit Studio, I have noticed that client supplied designs often contain RGB colours. Colour in design, is quite overlooked and is important to understand for trade show display design. At Exhibit Studio, we don’t print our materials with RGB colours and here's why:

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InDesign Sucks (for Trade Show Display Design)

Oct 21, 2015 9:20:00 AM

Don’t throw stones at me yet. No, InDesign doesn’t suck, but yes, it’s not the right program to use when designing a trade show display. I posted this article a couple of years ago on our old blog, and it was very popular—I thought it worth updating and posting again.

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Think you know how to design a trade show display?

Sep 24, 2015 10:00:00 AM

Designing graphics for a trade show display is a specialized graphic design field. Do you think you know what it takes to create a great looking display, and where the problems lie in those “epic fail” exhibits?

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Think Trade Shows Don’t Work? 7 Things You Are Doing Wrong

Sep 18, 2015 11:01:00 AM

If you’ve tried exhibiting before and you’ve decided that they just don’t do what everyone says they do—generate new leads and sales, create brand awareness, reach new audiences, make better business connections—then you are doing something wrong. You might be guilty of one or more of these seven trade show fails:

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Building GMC ProShot: Stampede’s ‘fully-loaded’ carnival game

Jun 1, 2015 10:03:00 AM

Posted by David Stokes

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