Clients in Focus

We've been getting into the holiday spirit at the Spruce Meadows Christmas Lights Display! We were thrilled to once again work with ATCO on a festive indoor lights display that reflected their brand and holiday cheer. The free-of-charge event takes place each Friday, Saturday, and Sunday from 5 - 10 pm until December 31st. Visitors can enjoy the lights from their vehicles, or stroll by on the designated walking paths as part of this experiential activation. 

Since 2013, we’ve had the thrill of bringing GMC’s experiential activations to life at the Calgary Stampede. From creating a chuckwagon virtual reality exhibit to the award-winning ProShot game where contestants aimed a water gun at a target to lift a 7000-pound truck, we love wowing clients and crowds with big, bold, interactive displays. 

This year our team took on a new challenge: creating a larger-than-life claw machine game out of a GMC truck bed! 

We work with fantastic agency and event professionals—Detail-oriented, creative and innovative, strong leaders, flexible and energetic. We are lucky to have the opportunity to support a group of people with whom we share the same values, work ethic, and passion for their clients' success.

ATCO has partnered up with the Homes for Heroes Foundation to help create community support for veterans who have found themselves on the path to homelessness after returning from duty. Together they have built ATCO village in Calgary, which consists of 15 tiny-homes. Each unit is fully furnished, has access to laundry facilities, a community garden, and is surrounded by neighbours that can relate to the things they’ve been through. 

There’s nothing quite like arming yourself with a water gun and lifting a 7000lb truck ten feet above your head with it. And if you have visited the Calgary Stampede, you might have done just that at the GMC ProShot exhibit—one of our all time favourite projects.

Canada's Sports Hall of Fame is one of the oldest sports museums in North America and has been a vital contributor to the community's sports knowledge and culture for the last 65 years. The museum is located in Calgary, Alberta, at WinSport's Canada Olympic Park. The building was built brand new in 2011 and has won awards globally. It integrates high-end technology to implement many hands-on, interactive experiences that leave people with countless memorable moments.

ATCO, one of Spruce Meadow's major partners, realized they couldn't host their events this year due to the pandemic, but they refused to let that hold them back from interacting with their community. Many of their loyal clients were disappointed to miss out on the show jumping that has made Spruce Meadows famous world-wide. As a solution to this year's unforeseen separation from their customers, ATCO partnered up with the Spruce Meadows and the Exhibit Studio Ltd. teams to keep ATCO connected to their customers.