Inside the Frio Frio deep fried ice cream stand, where staff prepare orders at a topping station. The walls are covered in bright blue graphics, including a "Cold to Gold" step-by-step menu.

Client

TBG Group

Completed

2025-26

Industry

Brands & Retail
,

Location

Edmonton

the project

For K-Days in Edmonton, Frio Frio needed a festival-ready retail space that would draw in ice cream lovers. We delivered full-scale graphics to wrap the Seacan, outdoor sign boards, and an overhead facade with dimensional elements that stands out from the crowd. Both the Seacan and facade were designed for simple setup and teardown, so anyone can assemble them, and built to store compactly and withstand long-distance travel.

Front view of the Frio Frio container stand at dusk, with a pink neon outline, a branded sunburst header and a sandwich board sign.
An Exhibit Studio installer on a scissor lift applies the "Deep Fried Ice Cream" graphic to the custom upper structure.
Two Exhibit Studio team members assemble the custom aluminum upper structure on the roof of a shipping container outside our shop.

What We Did

custom fabrication
/
graphic design
/
graphics print production
/
installation & dismantle
/
welding
/

The Solution

We fabricated and installed an aluminum framing system on the Seacan roof, rising 4 to 6 feet above it to create a dimensional overhead facade. The system includes a hinged front panel for easy setup, bolt-on side panels, and support for custom graphic panels, with a durable hinge that is structurally engineered for repeat use. Large-scale graphics were installed across the exterior of the Seacan.

A year later, TBG Group returned to us for updates. We installed graphic panels inside the container, refreshed the exterior menu graphics, and produced a new sandwich board with updated imagery.

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