Exhibit Studio Blog

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Is 3D Printing the Future of Manufacturing?

Jan 6, 2021 4:15:00 PM

Towards the end of October, David and I were having lunch together. He casually mentioned that it might be cheaper to buy a 3D printer to create some connectors he needed for the ATCO Christmas Light activation than purchasing and shipping them in. As I begin running the costs through my brain, I say, "Interesting, maybe that would be a good idea."

Fast forward one week. I walked into the office and came face to face with a weird-looking contraption creating a solid object that reminded me of something I would have seen on The Jetsons cartoon show I watched as a child. 

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Is Face to Face Communication a Dying Art? I hope not!

Dec 10, 2020 10:50:00 AM

There is the old saying that people do business with people they know, like, and trust. I continue to believe this to be true. When I reflect on my own business and personal life, I always feel a deeper connection and comfort level with someone I have met in person or spoken to over the phone.I started in business over 20 years ago, and a fundamental component of building a business relationship was through in-person meetings. Whether at conferences, trade shows, or lunch meetings, meeting in-person played a vital role in creating and maintaining healthy, long-term partnerships.

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What is a Shipping Container Activation?

Nov 3, 2020 10:46:00 AM

Shipping containers are traditionally known as a transport unit for moving products and materials from A to B. You will see them shipped by truck, rail, and sea. There are over seventeen million containers globally, and most of the world's international trade is transported in shipping containers. Here is where things get interesting; several million of these used shipping containers are abandoned due to the cost of sending them back to where they came from. 

So what can we do with them now? In the past few years, there has been a movement of homeowners choosing to convert discarded freight containers into their very own "Tiny Home." From that starting point, shipping containers have pivoted easily into other residential, commercial, and industrial industries.

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The Evolution of Hybrid Events And How to Make Yours a Success.

Sep 29, 2020 3:55:02 PM

Early 2020 was shaping up to be a busy year in the trade show industry. Convention Centre expansions and new facilities, like the BMO Convention Centre Expansion, were being approved or construction continued, and business airline travel was climbing. Abruptly in the last few months, corporations, facilities, and trade show providers, including exhibit companies, trade show organizers, logistics, and A/V companies and others, have all needed to reconsider how they do business. One of the most significant changes has been the shift to and the growth of virtual and hybrid events, as many look to find unique ways to maintain connections. 

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Experiential Marketing Activations: How to ensure your success.

Aug 19, 2020 3:56:00 PM

Imagine lifting a 2,000 kg truck in the air using a high-pressure water hose and a moving target.  

Trucks aren’t your thing?

You’re inquisitive and notice an authentic London Phone booth in downtown Calgary; you can’t contain your curiosity and choose to step in and answer the phone.

It’s mid-COVID, and you are looking to engage with your Spruce Meadows super fans?

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How to safely return to trade shows: What to expect post-COVID.

Jun 30, 2020 11:38:23 AM

Governments are currently trying to balance two priorities, getting economies running again, and managing the health crisis. The latter objective has placed trade shows in a problematic position. In Canada, as of June 2020, large gatherings remain prohibited.

Over the years, we've spoken to countless people who will agree that trade shows are critical to their company's marketing and sales. They are the number one platform for companies to sell and source, reach clients, and to generate growth. They support the economy worldwide and should be a key element to every economic recovery plan.

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How to Spend Your Time Prior to the Reopening of Trade Shows

Jun 2, 2020 4:07:28 PM

Are you ready for when trade shows open again?

We’ve seen outlines for the planned launch of shows and events in South Korea, Germany, and other countries and are waiting for more information regarding the plans in Alberta and the rest of Canada. 

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Audio/Video Part II: A guide to A/V cables and their functions.

Apr 14, 2020 12:30:00 PM

If you have ever rented video or audio equipment from an exhibit house or show service supplier here is a list of common cable connectors and definitions you should know. 

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What do you do when Exhibiting at a Trade Show isn't an option?

Mar 27, 2020 12:28:00 PM

To say the least, and to repeat what you’ve already heard, these are unusual times. Over the years, many of us have been accustomed to pushing for endless deadlines so this is strange, as all events and trade shows have been postponed until the fall or even cancelled until next year. 
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Six Reasons to Lease Your Trade Show Display

Jan 9, 2020 1:00:00 PM

When I was younger, my mother often told me that money didn't grow on trees. At the time, it was an easy visual for my nine-year-old self to understand. As I got older, I rolled my eyes. Now, as the owner of a growing business, I wish that money trees were real!

One of the biggest challenges for any business is financial management. Cash, borrowing, and efficient resource management impact our businesses every day. If you've decided to commit to trade shows, how can you make it work with so many demands for your cash? Leasing may be your answer.

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